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Supply Chain Optimization

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From fragile to agile: Streamline, save and succeed with powerful supply chain optimization.

Harte Hanks’ supply chain optimization services are designed to help clients build supply chains that match the pace of their businesses. Powered by 40+ years of freight excellence, we stand ready to deliver smarter, data-driven logistics solutions to the toughest supply chain shortfalls – natural and man-made.

From cost-reduction to transport mode selection, Harte Hanks Logistics Opportunity Assessments (LOAs) are a high-level health check for any logistics model. Our impartial outcomes are designed to save both time and money with dynamic routing, automated load optimization, zone skipping and consolidated freight solutions.

vetted carriers

1.3 billion pounds
of annual freight

40+ years
of experience

True supply chain optimization: From the first mile to the last

No matter where you are, or what you’re shipping, Harte Hanks supply chain optimization and brokerage services are committed to your sustained improvement.

Reduce unnecessary bottlenecks lady at a laptop in a warehouse

Complexity reduction

Reduce unnecessary bottlenecks that hinder lead times and productivity. From demand forecasting to mode selection, we find the fastest, simplest way to get from A-Z – at the lowest practical cost.

Tanker Ship. Quickly determine the best carrier route and rate for one-off or regular shipments

Cost reduction

Quickly determine the best carrier route and rate for one-off or regular shipments. Using our extensive haulier network, we actively benchmark your rates against national and regional carriers.

Technology optimization Warehouse technology

Technology optimization

Say goodbye to disparate systems and limited accountability. Our Allink360™ TMS technology integrates with client systems to create real-time visibility into carrier rates and shipment tracking.

Lorry on the road. Sustainability optimization

Sustainability optimization

Our supply chain optimization specialists work with you to identify carbon reduction opportunities. We select the optimal modes and routes to lower deadhead mileage and meet sustainability targets.

Unloading a lorry. Capacity management

Capacity management

Meet expectations in constantly changing environments. We negotiate competitive rates on any additional cargo, confidently managing any excess or unexpected order volume.

Loading a lorry. Shipment planning and consolidation

Shipment planning and consolidation

With our connected shipper and carrier network, we find ways to group and consolidate shipments along the same route – driving down freight costs and ensuring business continuity.

Simplify logistics with Harte Hanks' supply chain optimization

  • Dedicated account management from supply chain experts
  • Carrier RFP/RFI management
  • Collaborative problem solving for complex supply chain issues
  • Freight visibility software to optimize supply chain and logistics
  • Outsourced freight management

From the everyday to the unexpected

Eliminate unnecessary costs and achieve greater supply chain efficiencies – from initial planning to final execution. We leverage our solutions-focused skill sets and responsive account management to deliver on the tightest timelines and toughest challenges.

Network expansion

Harte Hanks supply chain optimization helps businesses evolve from their single carrier partnerships. Our deep, strategic relationships with over 9,000 carriers ensure you always have the right freight partner to get cargo moving – by sea, air, road and rail.

RFP and contract management

Streamline the RFP process and secure the best rates. We work closely with clients to create transparency, optimize contracts and effectively go to tender. 


Our supply chain optimization solutions reduce warehousing costs and shipment delays. Centralize cargo from multiple shipping points without having to store them. We work closely with a network of dedicated cross-docking partners to help clients minimize spend and access greater efficiencies.

Optimizing supply chains for the world's leading brands

Supply chain consultancy made for you

Supply chains are growing increasingly complex. Rising rates, carrier fragmentation and sensitive disruptions are testing the operational resilience of firms across the globe. But, when it comes to home turf, we believe logistics should always be economical, and – above all else – simple.


Harte Hanks Logistics are among the most seasoned supply chain consultancy companies in North America, with an average employee tenure of 25 years. With our vast experience, sophisticated analytics and scale, you can rest assured that your logistics are always in the right hands.

Homegrown TMS

Allink360 is a completely homegrown transport management system (TMS). Using its diverse, fully customizable features, we can create bespoke solutions for your supply chain – focusing on the modes, lanes and regions that have the greatest influence on your bottom line.

Contact our supply chain optimization team

Submit the below form and our logistics optimization consultants will be in touch shortly. Or call us at 978-451-4151.

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