
A conversation with Corporate Visions and Alex Gill, Global Head of Strategy at Harte Hanks
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What this webinar covers
In this session, we look at how customer experience is increasingly shaping revenue—and how small breakdowns across the journey can start to create risk in ways that aren’t always obvious.
Revenue Risk Rarely Appears All At Once. It Accumulates Through a Series of Pressure Points.
Inside the session
Revenue isn’t just tied to the moment of sale anymore. It’s shaped across the full experience—from the first interaction through onboarding, support, and renewal. Customers start forming expectations early, and those expectations shape their loyalty to the brand over time.
The session also highlights where things tend to slip. Not in one major moment, but in smaller ones like slow responses, unclear ownership, and disconnected handoffs. On their own, they can feel manageable. Over time, they add up quickly. That’s where trust begins to shift, and where the impact on retention and growth becomes more visible.
Watch the full session above, or read the full transcript.

Client-facing, results-orientated, strategic leader – specializing in B2B services, products, marketing and revenue generation with a track record of commercial and operational success at VP/Senior Director level.



