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Why Cooperation Between Channels Means More Market Share in Pharmaceuticals

Apr 11, 2018, 10:23 AM by Terry Arnold

Pharmaceutical field sales forces are among the best in any industry. Well-recruited, professionally managed, thoroughly trained, strategically deployed, accurately measured, and driven by carefully designed comp plans.
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Global Pharmaceutical Brand Improves Patient Outcomes with Personalized, Multichannel Experience

Feb 2, 2018, 14:44 PM by None

This pharmaceutical brand produces a leading drug that treats a chronic disease. The company identified an opportunity to provide patient support tailored to the needs of each individual living with this disease. The objective was to provide a personalized, human-based approach to support that could scale to a global level in order to improve patients’ personal outcomes and empower them to live their lives to the fullest.
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Healthcare Thriller Starring an Unlikely Hero: Fulfillment!

Nov 10, 2017, 14:55 PM by Matt Pollock

How many thrillers and action movies start with a phone call to set the plot into motion? So did this one. Like a good movie, what you’re about to read had plenty of thrills—both for us and our client. And luckily, thanks to some solid teamwork and cliffhanger rescues, it had a happy ending.
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How a top pharmaceutical company wrote their own prescription for success

Nov 20, 2015, 14:44 PM by None

The strategic consumer relationship program, which married data analytics and insights with creative content, increased patient adherence and treatment success, and converted patients into brand advocates.
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